Welcome to the 5th edition of the ResultsKatalyst newsletter from Katalyst Solutions. We are excited that the summer is almost here! That brings lots of cookouts, time at the beach, and fun with the family.
This month, we’re continuing our Web Marketing series and looking at Search Engine Marketing: how to increase the traffic to your website! This issue, we'll give an overview of the different areas of optimizing your website for search engines (also known as Search Engine Optimization) and we'll go more in-depth in future issues.
Traci has interviewed Dan Schumack of Schumack Ryals PLLC on the importance of your Privacy Policy. You should consider a privacy policy for your company. You may need one, but there are also times when you might not want to have one.
For many businesses, their website is a critical part of their overall marketing plan. Recovering your website in times of disaster should be a top priority. In our Maximizing Your Website column, we are looking at the basics of a Disaster Recovery Plan for your website to help you prepare for the worst.
Thanks, and as always, we would love your feedback and suggestions.
Don Cranford
